Email states:
As MyGers members, we wanted you to be the first to hear about some exciting changes we have made at the club, that are reinforcing our position as European leaders both on and off the park.
Today, we have kicked off a new era with the launch of our brand evolution and digital transformation strategy. What that means is that following a lengthy consultation period with domestic and international supporters, partners and staff, we are launching a new brand identity to include amongst many things the “Rangers blue”, a refreshed READY crest and most exciting of all a new interactive website and app befitting of a digital era.
You can follow our brand evolution and see the changes by downloading your exclusive digital look book here. You will have access to exclusive downloadable wallpapers, be invited to take part in a fan mosaic of the new crest and unique experiences for the younger fans.