Record and Sunday Mail circulations down again

[The Dude]

What's the digital figures? Print sales dropping isn't anything out of the ordinary Every single paper in the country reported print drops in the last period.

The Mail on Sunday, Sun on Sunday, Sunday Telegraph, Sunday Mirror, Sunday Express, Daily Star Sunday and Sunday People, The Sun, The Mail, The Mirror, Telegraph, Daily Star all reported double-figure % drops

 

[monkey magic]

It's 100,000 sales per day.

It'll soon be 100,000 sold per month, especially the tabloids. Go into any newsagents and the daily newspapers are still piled high even after midday.

 

[Catacol]

Fantastic news. I assume they go down every year?

The tabloid press in this country are utter sk.um. They ruin people's lives on a regular basis.

 

[Calvinist]

With a few friends in the trade they believe once they drop to 75k a day they will pull the plug . Only online will remain and in a scaled down form.

It’s a shame for genuine people who work there however it has to be said those at the top chose to alienate the vast majority of their customers and hoped by appealing to a certain section of society it would somehow save them . All that did was accelerate the decline . Three years maxiumum they have left .

Hell mend them .

And now they’ve hitched their wagon to the yessers , circling the plug hole

 

[davyloyal]

more to do with alaienating their largest customer base to please the faux irish mentalists.

As much as I’d like that to be true, I simply don’t believe that’s the case. Apart from the fact that you can get news instantaneously, when was the last time you saw anyone under 35 with a paper, apart from a metro?

 

[Coisty09]

Who is bankrolling the National comic ??? Questions must be asked if any public money is going into it . Why don't the UK government do an audit of the accounts to see where every penny goes ,that is given to Holyrood. They should bring back the North British Daily Mail
The maintenance of high editorial standards is at the core of the Daily Record's business philosophy.
Reach PLC, the Daily Record's parent company, is a member of and is regulated by IPSO, the Independent Press Standards Organisation.
Our journalists work according to The Editors’ Code of Practice, which sets the benchmark for ethical standards in journalism and is enforced by IPSO. On joining the Daily Record, all editorial staff complete a training course in the Code and legal refresher training.
At the Daily Record, we recognise that protecting the rights of the individual consistently comes into conflict with the public’s right to know. This means we have to make difficult judgements, sometimes quickly, which are impossible to get right all of the time. Regular bulletins and seminars give staff the best opportunity to learn from mistakes, whether our own or those of other parts of the media industry.
We are a launch partner of The Trust Project, an international initiative to make it easier for readers to find out more about the organisations and the people providing them with news, and to support quality journalism.
LOL

If they had vaguely adhered to these principles they might have had a future!!

 

[Tormusk1872]

The Sunday Post which used to be a bastion of Presbyterianism is now a Nationalist rag with mentally challengeds and wee Nic folk at the helm.

 

[HenningBerg]

As much as I’d like that to be true, I simply don’t believe that’s the case. Apart from the fact that you can get news instantaneously, when was the last time you saw anyone under 35 with a paper, apart from a metro?

It’s a mixture of both but their decision to aim for a certain section of society has accelerated their demise

 

[Des]

The Sunday Post which used to be a bastion of Presbyterianism is now a Nationalist rag with mentally challengeds and wee Nic folk at the helm.

If this is true then I am deeply saddened.

I remember they came out in support of the Union in 2014.

 

[RBRFC]

The mentality of pissing off the biggest demographic to pamper to 10% of the population is the business equivalent of Ratners telling the world they sell crap.

The owners must be in on the direction of the editorial and approve of it.

To be fair to old GR, he was trying to be self deprecating and funny - that’s why CEO’s have script writers.

 

[legalbeagle]

I know this is way down anyone’s list of things to care about with them, but the actual standard of English nowadays in these newspapers is utterly shocking. I presume it is an attempt to appeal to a certain demographic, but honestly, it is utterly embarrassing.

 

[1Hamburg]

Nice.

 

[HarryGeorgeson]

With a few friends in the trade they believe once they drop to 75k a day they will pull the plug . Only online will remain and in a scaled down form.

It’s a shame for genuine people who work there however it has to be said those at the top chose to alienate the vast majority of their customers and hoped by appealing to a certain section of society it would somehow save them . All that did was accelerate the decline . Three years maxiumum they have left .

Hell mend them .

Would be interesting to know if their online figures are improving, static or dropping?

 

[mrsjr1872]

Dive! Dive! Dive!

ABCs for June

Record 111,542. Year on year DOWN 11%

Sunday Mail 113,712, Down 14%

Pip-Pip!

tremendous majority of thier staff will have to get real jobs when they fold

 

[carlosapicella]

With a few friends in the trade they believe once they drop to 75k a day they will pull the plug . Only online will remain and in a scaled down form.

It’s a shame for genuine people who work there however it has to be said those at the top chose to alienate the vast majority of their customers and hoped by appealing to a certain section of society it would somehow save them . All that did was accelerate the decline . Three years maxiumum they have left .

Hell mend them .

couldnt have put it any better mate right on the nail,i do feel a bit of sympathy for some of the work force

 

[Cyberniv]

Oh, deep joy.
From wealth off the radar to circulation dropping off the radar.
I stopped buying newspapers because they turned to total crap. Standards in almost every department you care to name have dropped through the floor. Accuracy, relevance, honesty, integrity, grammar, writing ability, are at appalling levels.
They can't follow national codes of conduct or even their own codes of conduct implemented by themselves FFS! Staggering at times.
Many have become nothing more than platforms for the opinions of their hierarchy.
While the internet has obviously played its part, I can see that being shunned as well. Talking shite is still talking shite whether you are looking at a newspaper or a screen.
They need to raise their standards above the gutter and stop pandering to the lowest common denominator, or the online versions will go the same way.

 

[Big Hepy]

Who the %^*& buys newspapers?

 

[WilldeBoer]

The customer base for them is so low I'd be denying any sort of special access or privelages. They are a total irrelavence and should he treated as such.

 

[Potnbear]

Good news week, die ya Greenyian barstewards

 

[cockney gers boy]

who the actual f-uck reads newspapers anymore anyway apart from great grandma and great grandad who have been reading them since 1926. no disrespect meant to gramps....

 

[Chastu]

dont believe it has anything to do with content, its more to do with the change in how information is disseminated via the web, old style newspapers will all be obsolete in the next few years, no stopping the digital tidewave

 

[Cobbler Bob]

Dive! Dive! Dive!

ABCs for June

Record 111,542. Year on year DOWN 11%

Sunday Mail 113,712, Down 14%

Pip-Pip!

You appear to be deriving some sort of pleasure from these circulation figures.

Can't for the life of me, think why that would be

 

[ao2]

That's what happens when you kowtow to the fhilth and take sides in the divide that splits Glasgow and the West of Scotland. Alienating the majority of the largest support in the country is never going to be a good economic strategy and they're paying the price. I once bought both papers regularly and now wouldn't wipe my arse with either of them and I look forward to their ultimate demise, if not totally then at least in paper form.

 

[Fox & Hounds]

Never mind how they treated us. It’s a left wing RAG. Scum.

 

[Captain Cutlass]

And now they’ve hitched their wagon to the yessers , circling the plug hole

Precisely, it was bad enough when they decided to be an anti Rangers rag but they've recently compounded that by sidelining their traditional customer base of Labour voters to backing the Nationalist agenda.
Hell fkn mend them!

 

[Grommitt]

Much as I never buy a newspaper I wouldn’t want any of them to go bust just yet!

When we win 55 I want to see it splashed over the front pages of everyone of them, after that I couldn’t give two fucks

Problem is, the coverage of us getting 55 will be reduced to a small paragraph somewhere about page 17.

 

[james taylor]

I worked at Cardonald mid 90s, the press hall could print 240,000 copies per hour(with another 40,000 if you pushed the presses to max)
Sunday mail was around 1million copies back then and record was between 450,000 to 900, 000 depending on day of week

They must only run for about an hour all night

 

[Worthy_Candidate]

I know this is way down anyone’s list of things to care about with them, but the actual standard of English nowadays in these newspapers is utterly shocking. I presume it is an attempt to appeal to a certain demographic, but honestly, it is utterly embarrassing.

Sub-editors would typically correct the spelling and grammar of journalists but budget pressures mean these posts are now virtually non-existent. Nowadays pretty much the ramblings of a half pished moron goes straight to press when they click ‘send’.

 

[tambourineman]

Much as I never buy a newspaper I wouldn’t want any of them to go bust just yet!

When we win 55 I want to see it splashed over the front pages of everyone of them, after that I couldn’t give two fucks

Well said Lainey. You have obviously recovered well from the operation!

 

[Deleted Account]

There has to be a tipping point where one or both publications are just not economic to produce. Let’s hope it’s close. mentally challenged loving pamphlets.

I have a friend in a reasonably senior position at that HQ.

They had a team of 18 around 12 years ago in this particular area. There's two of them now

 

[RBRFC]

For all journos reading, Learn to Code.

 

[weetam3106]

For all journos reading, Learn to Code.

Or just not set out on such a one sided agenda alienating half your readership.

 

[RBRFC]

Or just not set out on such a one sided agenda alienating half your readership.

Agreed mate, but fyi there's a whole back-story to "Learn to Code".

 

[Lanark Bear in the NE]

Oh Dear, that is so sad

 

[George Goudie]

Deep joy to the eardroves!

 

[Blackpool Dave]

There demise give me great satisfaction.

 

[Bluerob]

The only thing they were good for was wrapping your chippy dinners in
but I don't think the chippies use them for that anymore

Get them to fukk

 

[bluewater1]

Never bought one of these rags for years. Wish BBC Scotland would go the same way!

 

[Barclay the Bear]

Good news

 

[Professor Yaffle]

Klaxon and Wankstain Waddell should be sacked to save a few quid.
Tick tock

 

[Professor Yaffle]

The Sunday Post which used to be a bastion of Presbyterianism is now a Nationalist rag with mentally challengeds and wee Nic folk at the helm.

Crivens n jings

 

[EndOfDays]

They don't charge for their online content and the majority of people use ad block so it's difficult to see where they go when the printed side of their business dies out.

 

[CRAIG1873]

 

[Papasmurf]

dont believe it has anything to do with content, its more to do with the change in how information is disseminated via the web, old style newspapers will all be obsolete in the next few years, no stopping the digital tidewave

I don’t get why anyone would pay a quid for a paper. By the time you pick up the paper, wait in the queue and pay for the thing, you could have looked at the relevant content online.

(Elderly folk being an exception by enlarge)

 

[Blastie Bear]

It's the chippies I feel sorry for.

 

[Graemelins]

Dive! Dive! Dive!

ABCs for June

Record 111,542. Year on year DOWN 11%

Sunday Mail 113,712, Down 14%

Pip-Pip!

I think newspapers are hunting about for a ‘niche’ now- The Guardian, for example, is moving to more opinion pieces, long read and magazine (Time, etc.) style format to retain some value over internet-presenting-the-facts type reporting.
From what I can tell the Record and Sunday Mail version is to move towards trashy women’s mags with a focus on celebrity gossip, and ‘real life tragedy porn’.

For example two of their top headlines on their homepage today:

‘Love Island's Michael DUMPED from villa but says he 'made no mistakes'

and

‘Glasgow mum loses a finger and almost DIES after being being scratched by a cat.’

 

[tuc]

Good