the covenanters
New Member
As welcome as are the raising of complaints by individual fans to the BBC, or newspapers, over coverage of non-football matters, the lack of a strong PR response from the club, or board members,
is a worrying trend in the wake of Liewell's sustained campaign to attack Rangers through his offensive against the complacency of the SFA.
Whether there is any stomach at board level in other clubs to pursue his agenda is beside the point, as the continuation of his attack keeps it in the mhedia spotlight, and therefore guarantees a reaction from "professional" journalists, no matter the content, or accuracy of the accusations.
The club's current ploy of keeping a distance from the petty squabbling in the everyday scramble for "news" items for the back page, may well retain dignity. Yet, the PR response to any event seems to me to lack direction, or immediacy. Which could be due to Kings infrequent presence. That, in its self, would imply a lack of focus. You only have to consider the recent billboard campaign around the city when the scum qualified for the CL, to see how serious they are in parading their current financial and footballing superiority.
This disparity in PR was highlighted when Club 1872 issued a statement after the touchline incident involving the Hivs manager. Lemon himself dismissed it by suggesting he thought it was written by a fifteen year old (the irony that he didn't understand, and the mhedia failed to mention, that his pitch-side antics were equally adolescent, illustrates what the clubs is up against). Lemon and the mhedia's amusement at the amateurism of the statement undermined any merit it may have had.
So, the question remains, what should be the clubs strategy against the forces pitted against Rangers?
For make no mistake, the more we succeed, the more we challenge, the more we win, the greater
the determination of our detractor's will be to undermine and belittle our history and achievements.
is a worrying trend in the wake of Liewell's sustained campaign to attack Rangers through his offensive against the complacency of the SFA.
Whether there is any stomach at board level in other clubs to pursue his agenda is beside the point, as the continuation of his attack keeps it in the mhedia spotlight, and therefore guarantees a reaction from "professional" journalists, no matter the content, or accuracy of the accusations.
The club's current ploy of keeping a distance from the petty squabbling in the everyday scramble for "news" items for the back page, may well retain dignity. Yet, the PR response to any event seems to me to lack direction, or immediacy. Which could be due to Kings infrequent presence. That, in its self, would imply a lack of focus. You only have to consider the recent billboard campaign around the city when the scum qualified for the CL, to see how serious they are in parading their current financial and footballing superiority.
This disparity in PR was highlighted when Club 1872 issued a statement after the touchline incident involving the Hivs manager. Lemon himself dismissed it by suggesting he thought it was written by a fifteen year old (the irony that he didn't understand, and the mhedia failed to mention, that his pitch-side antics were equally adolescent, illustrates what the clubs is up against). Lemon and the mhedia's amusement at the amateurism of the statement undermined any merit it may have had.
So, the question remains, what should be the clubs strategy against the forces pitted against Rangers?
For make no mistake, the more we succeed, the more we challenge, the more we win, the greater
the determination of our detractor's will be to undermine and belittle our history and achievements.