This all day long.
I was brought up decades ago to believe Ranger's is the number one Club in the land, therefore we were always the side that others wanted to beat the most, the one that other teams tried their hardest against.
Whether that desire to try harder against us these days is driven more by hatred should make no difference to how we perform. We know teams are going to be up for it, will give their all and therefore we should be ready and prepared to meet that challenge face on, we are after all supposedly better than these sides.
Complaining that our try harder, whether true or not, is nothing more than a poor excuse for our poor performance.