Hills not renewing their sponsorship of the Scottish Cup at the end of this season. Ladbrokes also binning their sponsorship of the SPFL at the end of this season. Interesting to see which sponsors they manage to attract.
Can't blame them, that TV deal with Premier sports has completely limited their exposure, essentially guaranteeing them our games along with the scus, you be lucky if 1000 people tune in for the rest ffs
I am sure Betfred sponsorship of the League Cup has also ended
Ladbrokes as stated ends this season but that is nothing to do with the Scottish game, the parent company that owns them, Coral and some of the online companies announced a couple of years ago that they were withdrawing completely from football sponsorship